Instagram is being used by musicians all over the world to engage their audiences. Instagram is a fantastic way for aspiring and established musicians to promote themselves and their work. Musical content creators can reach a wider audience thanks to Instagram’s music hashtags.
While Instagram’s music hashtags are simple to use, there are a few things to keep in mind when selecting the best hashtags to promote yourself and your music. Our team of experts has put together an extensive and informative guide to help you learn about Instagram hashtags and choose the right ones when engaging with your audience and followers.
Continue reading to learn more and expand your horizons!
- How Do I Make an Instagram Account for a Musician?
- Instagram Statistics You Should Be Aware Of
- Instagram’s Best Music Hashtag Ideas
- Interesting Tips for Musicians on How to Make the Most of Instagram
How Do I Make an Instagram Account for a Musician?
Here are some pointers to help you get started with an Instagram account:
1. Make the switch from a standard to a business account
Our experts recommend converting your Instagram account to a Business account once you’ve created it and logged in. Because you’ll be using your Instagram account primarily to expand your reach and communicate with your fans and audience as a musician, a Business account rather than a regular one is a better choice.
The reason for this is that Business accounts come with the added benefit of analytics, allowing you to track your reach and audience engagement.
2. Go over your Instagram bio again
When someone visits your Instagram account, the first thing they will see is your bio. Unfortunately, there isn’t much you can do with it, but it is one of the tools that can aid in the growth and expansion of your account.
Make sure to include some information about yourself. You can include links to your YouTube channel, Spotify, Apple Music, and other social media accounts like Facebook and Twitter.
3. Upload a photo to your profile
Choose a profile photo for your Instagram account that is of good quality, has a good resolution, and has a pleasing color gradient. If you don’t have any professional photographs, that’s alright, but make sure you use ones that clearly show you. Feel free to play around and pick a photo that appeals to you. It is, after all, your account!
Instagram Statistics You Should Be Aware Of
As a musical content creator, you should be aware of a few key and basic Instagram statistics.
- Because of the epidemic, Instagram now has over 1 billion users. Due to the fact that most individuals are stuck at home 24 hours a day, the majority of the world’s population has created an Instagram account.
- It is one of the top five most popular apps. It was the second most downloaded app in the AppStore in January 2021, right after TikTok.
- The majority of the app’s users are women under the age of 34. Instagram is used more by Gen Z and Millennials than by older individuals.
- Around 60% of Instagram’s regular users are between the ages of 18 and 29.
- Instagram photos receive 23 percent more interaction and engagement than Facebook photos.
- Instagram users have more money to spend.
Instagram’s Best Music Hashtag Ideas
Hashtags have proven to be a terrific technique to reach out to the proper audience since its inception. They are also excellent strategies to promote your posts. They can boost your post’s engagement by up to 13%.
Although Instagram permits up to 30 hashtags per post, using too many hashtags can be deemed spam. To begin, use seven to ten hashtags in a single post. Keep an eye on your ‘Insights’ to see how well your postings are performing.
You’re probably wondering which hashtags to use and when to use them. The most important thing to remember is to only use hashtags that are related to your business or profession. If you’re an interior designer who uses hashtags related to baking or cooking, or hashtags that a chef should use, your reach will be limited, and even if it is, you’ll be reaching the wrong people.
You can also make a hashtag that is associated with your account or song. People will use your hashtag, and you’ll see an increase in engagement.
Here are some hashtags to consider using in your next post!
Interesting Tips for Musicians on How to Make the Most of Instagram
After you’ve set up your Instagram account, here are some helpful ideas for artists on how to make the most of it.
1. For seamless posting, connect Facebook, Twitter, and Instagram
Having to share the same content on three distinct social media networks can be a time-consuming chore. It not only consumes a significant amount of time, but it also necessitates a significant amount of unneeded work, which may be simply avoided. Instagram users may publish to Instagram, Facebook, and Twitter all at once, which is a fantastic feature. This is, in our opinion, a feature that you must utilize to its utmost potential. Sync your Instagram account with your Facebook and Twitter accounts for easy posting.
While this saves you a lot of time and energy, you may find that you’d want to have a difference between your Instagram and Facebook postings at times. In this scenario, we recommend that you take some time to consider what you believe will work best for you. After all, you’re allowed to change things up every now and then!
2. Decide how frequently you want to post
‘Quality over quantity’ is a key rule we recommend adhering to. It makes no difference if you post every day or every other week; what counts is the quality of the content you choose to share. Keep in mind, however, that posting obsessively and too frequently may irritate your followers, and you may lose your audience in the long run. However, if you only update once every 6-8 weeks, you will effectively be ghosting your fans! Maintaining a balance between how often you publish and what you share is critical. To keep your material fresh and entertaining, switch between Instagram Lives, Reels, Posts, and Instagram Stories with music.
3. Interact With Your Audience; Followers = Friends
Engage with the crowd to broaden your reach and attract other Instagram profiles to your account. When individuals and other artists leave comments or like your postings, you should respond to them and like their posts as well.
You can lose some followers if other Instagram accounts remark on your posts and interact with you, but you don’t do the same. Additionally, you may find it challenging to gain new followers.
As a musician and content producer, hashtags on Instagram are a tremendously strong tool that you should make full use of. Make sure you’re up to date on current hashtags so you can see what’s gaining traction with a larger audience.
Although we agree that selecting the greatest and most relevant Instagram hashtags for your content and music might be a time-consuming and laborious task, we assure you will be glad you did!
Instagram is a great place to #hashtag your way around!